How Biga used Slice to unlock $1.7M in pizza sales

Biga took over a former Italian spot in Cedar Grove, NJ with a vision bigger than pizza: a full restaurant with a pizza counter up front, a dining room in the back, to serve up lobster ravioli alongside Sicilian slices. But building a brand-new concept meant starting from scratch with no customers, no reputation, and no room for error.

• No existing customer base
• Complex dual-concept (pizzeria + restaurant)
• 3rd party platforms eating into margins with every order

Biga went all-in with Slice from day one, onboarding five key products: Register POS in-shop. Online Ordering and Phone Ordering to capture every customer. Automated Marketing to keep them coming back. And Slice custom pizza boxes to reinforce the brand on every delivery.

• Full Slice integration from day one
• Register + online channels unified under one system
• Automated Marketing turning shop consideration into repeat customers